Since the dawn of time, we as humans have sought out entertainment. From the first film was recorded in the early 1900s, we have never been short on both films and eventually TV shows as a more complex and engaging means of keeping us entertained. A more recent technological advancement, social media has certainly taken the world by storm. With sites like Facebook, Twitter and Instagram become an integral part of many peoples’ lives. Whether it’s for political, entertainment, or communication, social media is reportedly being used by over half of the worlds’ population. With some relation to scale that’s almost 4 billion people who access some form of social media. Its popularity is nothing to laugh at, with its marketing capabilities being made prominent as more and more companies are turning to social media to advertise their brand, company, or product. In relation to this, over recent years, there has also been even more variety introduced in the entertainment industry with the introduction of streaming services.
Since we are now living in a technological age, it only makes sense that even our entertainment has become pretty much entirely digital. But over recent years, streaming services have begun rising in popularity. With the offer of a seemingly unlimited amount of films and TV shows from all over the world in one place, all for a small monthly fee, it’s clear why many people across the world have begun ditching their TV networks and Freeview channels in favor for these services. Streaming services offer something which TV channels simply didn’t – choice. The ability to choose what you want to watch from a wide selection of content. Not having to wait until that show you were dying to see finally started. Streaming services offered choices, the ability to watch whatever you want, whenever you want, all at the touch of a button.
So How Do These Two Platforms Link?
While there are a number of paid streaming services online, many people hope to find some of their favorite shows online for free. Sites like ‘watchcartoononline’ became popular with kids all over the world as a place to find all of their favorite cartoons. Free online streaming services can sometimes be a bit more difficult to find with stricter regulations being put in place, but never fear, if you’re still wanting to get a quick fix of your favorite cartoons online, you can check out these sites similar to watchcartoononline for all your animated needs. With these free online streaming services, social media, unintentionally, became a great advertiser for these free streaming sites. Over recent years, many companies have realized the value of advertising on social media, and even smarter companies have discovered ways to get their advertising on social media, without having to pay a penny.
More and more streaming services have begun using this technique to help maximize the outreach of their content. As is often said in the entertainment industry, all press is good press – this seems to be an ideology captured by many marketers in the online streaming industry. Part of the appeal of social media is that it is an excellent place to voice your opinion with the world. Part of the success of that comes with its ability to put together like-minded people. Now when a streaming service like Netflix drops a new original show or film, you’d best believe it’s going to get people talking. With films like Birdbox or shows like Stranger Things going viral, it could be argued that it was this discussion on social media that allowed it to get such wild popularity. What better place to discuss your favorite new foreign film on Netflix than on social media.